Largest Virtual Event In History

March 16, 2008 Blog No Comments

Extending The Experience Through 3D Advertising…

On Saturday afternoon, March 15th, I was one of the guests of honor at this year’s American Cancer Society’s Relay For Life. The event was like many other events I have attended in the past. The room was a modern elegant theater style auditorium, the podium was strategically set on a lavishly decorated stage with large screens at either end of the stage. While I sat in one of the many comfortable director chairs set on the stage for the guests and speakers, I could see my partner Linh Tang and several of our designers sitting in the audience. I could hear the D.J.’s background music playing one of my favorite Beatles songs, and the M.C. at the mic repeating the infamous pre-show “testing, testing, testing”, sound check mantra.

I watched the nearly 400 attendees filing and flying into the theater rushing to find just the right seat with the best view of the stage; and that’s when it happened. I heard someone yell, “I think were crashing! We’re going down!”. At that very moment, everyone froze; literally. The number of attendees (or avatars), exceeded SecondLife’s computer capacity and we crashed their servers. Second Life was down… … Continue Reading

The Social Media Book Survey Results Are In

March 3, 2008 Blog No Comments

The Social Media Book Survey results are in and finally available for download!

Thank you for your patience through this process and especially for participating in the first of two steps in development of the Social Media Book Project.Familiar With Social Media

As we begun working on the Social Media Book Project we realized that we were onto something bigger than the standard 250-page business book that most publishers punch out by the hundreds. The feedback and level of participation in the initial survey was more than double and nearly triple the usual participation Content Connections sees when they survey a standard business book idea. We had nearly 1,000 people assist us in the creation of this new book so far! … Continue Reading

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