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Screen Shot 2016-08-18 at 8.53.33 AM Getting To Know Email Marketing Automation Slides 
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Kerpen Spreadsheet Image Download The Kerpen LinkedIn Blog Analysis Spreadsheet here!
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PBS Lon Logo

In Lon Safko PBS Television Special, Lon will show you why Facebook is a valuable communication tool, how to use Twitter to reach your prospects, and why LinkedIn is so important in today’s professional business world. But, do you know what your customers are telling other people about you and your services, what you competition is saying, and what they all are saying about you?

Do you know why having your web page mobile compatible on all mobile platforms is critical, what the SEO implications of blogging are, and why a QR Barcode on the back of your business card will help you track how effective your communication is.

Do you know how and why leveraging email is the most cost effective form of communication you can do with as high as a 35% conversion rate? Do you completely understand that Facebook, Twitter, and LinkedIn are not strategies?

The biggest problem with social media today, is that most people just don’t know what they don’t know. 

CLICK FOR SAMPLES

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 Fractured Media Image Having trouble understanding why traditional media isn’t working for you? Not seeing any ROI on social media? Take a look at this quick 3 minute animated short to see why!
Fractured Media
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Gary Thuerk, The Father of Email Marketing – Spam!

Don’t know who Gary is? He’s the guy who is credited with sending the very first Spam, the invention of email marketing.

Listen as Gary explains how that very first idea lead to more than 200 million Spam messages sent every day!

See Actual Email Below!

An Interview – 33 Minutes

 Video MP3 Transcript
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Mark Kingdon, CEO Of Linden Labs of Second Life Video In this video Lon Safko speaks with Mark Kingdon, CEO of Linden Labs the creator of the virtual world, Second Life. ACTUALLY, Lon Sands speaks with M. Linden, the CEO of Linden Labs, creator of Second Life, Live from The Social Media Garden in Second Life! Mark discusses how Second Life is used by individuals for socializing and meeting new people and how small and large businesses are using Second Life for meetings, educating their customers, and even prototyping products.
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Martin Zwilling

Want to know how someone built 720,000 followers on Twitter?

Watch Lon’s interview!

Martin Zwilling – Twitter

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Are you familiar with the YouTube craze, “Will It Blend”?

This is Lon’s version of “Will It Mulch”!

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LinkedIn Articles  
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Facebook Blog 1

Top 25 Facebook Best Practice Cheat-Sheet

Recently, I was asked to compile a list of what I thought were the top best practices, a blueprint, a cheat sheet, take-away for a conference I was speaking at, on how to succeed at Facebook marketing. The reviews were good so I wanted to share them with you.

Read More…

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 2014-05-31 09.49.58

This Is What Comes After Social Media

It’s Fusion Marketing…

As many of you know, I am the author of the bestselling book, The Social Media Bible, and my newest bestseller is called The Fusion Marketing Bible. Fusion Marketing is about “What’s next”, it’s what comes after social media. Fusion Marketing is actually an entirely new form of marketing.

Read More…

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Lon’ Five Part Series Creative Marketing I am often asked what I did keynotes on and what subjects did I teach before I mastered Social Media.  It’s was Email Marketing, SEO / SEM, and Creative Marketing.Here is my Five part series on Creative Marketing!
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Lon Safko – Creative Marketing – 10 Unbreakable Rules – Part 1 of 5

This is part 1 of a 5 part series on “Creative Marketing”. 10 Unbreakable Rules really are rule that when you know when to break them, you will have a competitive advantage!

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Lon Safko – Creative Marketing – Beyond Demographics – Part 2 of 5

This is part 2 of a 5 part series on “Creative Marketing”. Beyond Demographics is about knowing who your customer really is. They aren’t just a set of numbers. The better you know how your customer thinks, the better you can sell to that customer!

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Lon Safko – Creative Marketing – Creative Block – Part 3 of 5

This is part 3 of a 5 part series on “Creative Marketing”. Creative Block is about understanding how to be more creative. This video looks at why we all have difficulty being innovative and what steps you can take to avoid those pitfalls. By following a few simple rules, you can be more creative on demand!

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Lon Safko – Creative Marketing – Psychological Hot Buttons – Part 4 of 5

This is part 4 of a 5 part series on “Creative Marketing”. Psychological Hot Buttons is about understanding why your customers buy. It’s about what make someone hit the buy button and covert from being a prospect into a paying customer. When you know the right button to put in front of your customer, them hitting it is a no brainer!

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Lon Safko – Creative Marketing – Wake Up Right Brain – Part 5 of 5

This is part 5 of a 5 part series on “Creative Marketing”. Wake Up Right Brain is about understanding Where you creativity come from. You have all heard that the left side of your brain is analytical while the right side is responsible for all of your creativity. This video explains why it happens and how to get it to happen more!

 

Hi Lon,

I did not save it, but all the early research info on the ARPAnet was digitally archived. It came to light when one of the old programmer & researcher from SRI wrote an article on “unsung hero of the InterNet”, for PC WORLD magazine.

Some one who I was working with came into work with the article and started asking me about it and my role in this event. Then the gig was up ! ! !

I have not been successful in reaching any of the recipients of that first e-spam, except Vint Cerf (co-inventor of the Internet), but I have talked to may who had heard about it.

Here is the very first Spam message ever sent, below.

Gary

—————————– Text of first Espam ——————————–

Mail-from: DEC-MARLBORO rcvd at 3-May-78 0955-PDT

DIGITAL WILL BE GIVING A PRODUCT PRESENTATION OF THE NEWEST MEMBERS OF THE DECSYSTEM-20 FAMILY; THE DECSYSTEM-2020, 2020T, 2060, AND 2060T. THE DECSYSTEM-20 FAMILY OF COMPUTERS HAS EVOLVED FROM THE TENEX OPERATING SYSTEM AND THE DECSYSTEM-10 COMPUTER ARCHITECTURE. BOTH THE DECSYSTEM-2060T AND 2020T OFFER FULL ARPANET SUPPORT UNDER THE TOPS-20 OPERATING SYSTEM.

THE DECSYSTEM-2060 IS AN UPWARD EXTENSION OF THE CURRENT DECSYSTEM 2040

AND 2050 FAMILY. THE DECSYSTEM-2020 IS A NEW LOW END MEMBER OF THE

DECSYSTEM-20 FAMILY AND FULLY SOFTWARE COMPATIBLE WITH ALL OF THE OTHER

DECSYSTEM-20 MODELS.

WE INVITE YOU TO COME SEE THE 2020 AND HEAR ABOUT THE DECSYSTEM-20 FAMILY AT THE TWO PRODUCT PRESENTATIONS WE WILL BE GIVING IN CALIFORNIA THIS MONTH. THE LOCATIONS WILL BE:

TUESDAY, MAY 9, 1978 – 2 PM

HYATT HOUSE (NEAR THE L.A. AIRPORT)

LOS ANGELES, CA

THURSDAY, MAY 11, 1978 – 2 PM

DUNFEY’S ROYAL COACH

SAN MATEO, CA

(4 MILES SOUTH OF S.F. AIRPORT AT BAYSHORE, RT 101 AND RT 92)

A 2020 WILL BE THERE FOR YOU TO VIEW. ALSO TERMINALS ON-LINE TO OTHER

DECSYSTEM-20 SYSTEMS THROUGH THE ARPANET. IF YOU ARE UNABLE TO ATTEND,

PLEASE FEEL FREE TO CONTACT THE NEAREST DEC OFFICE

FOR MORE INFORMATION ABOUT THE EXCITING DECSYSTEM-20 FAMILY.

—————————————————————-

Gary Thuerk can be reached at: Email: DadEspam @ Yahoo.com

Lon LIVE !