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Who I Am

Lon Safko is your Social Media Strategist who speaks and consults with you and Fortune 2,000 companies across America to help them develop effective social media marketing strategies that will increase your bottom line. Click For More…

Piedmont Natural Gas, Houston, TX
It was indeed a pleasure to meet Lon Safko. His presentation was outstanding and everyone loved him. Again, he did an outstanding job and we were very fortunate to have had the opportunity to book him for this event! Thanks so much! -Sara

Raytheon Professional Services, Southfield, MI
Lon Safko was enthusiastic, knowledgeable and interesting. Great Conference Thanks!
Richard

What I Do

The most important part when you use social media effectively you can avoid common mistakes that can cost your company money and have a sound social media strategy. This is where most companies fail. Don’t let it happen to you . Lon works with you, your team, and your company or your organization, whether it’s a one-on-one personal consult, an on-site visit to consult or train your team, or speaking to your entire company. Let Lon work with you and your team to develop the right plan for your organization. Click For More…

Samuels Jewelers, Austin, TX
Great value in this conference Lon broke it down clearly and easy to understand, plus an incredible amount of information was given. Presentation greatly exceeded my expectations. -Raquel

Sinclair Institute, Chapel Hill, NC
It was refreshing and helped me to look at my business from a new and simple perspective. -Danielle

Contact Me

Email Lon at: LonSafko@LonSafko.com for a free 1/2 hour consult.

College of the Mainland, Texas City, TX
Opened a new frontier of thought! -Josephine

Henry Wurst Inc, Raleigh, NC
Loved it! Very useful. Gave strategic ways to immediately impact the bottom line. Like “free” advertising tips. -Tom

Resources

• Social Media – Video & Audio Examples, Below

• Innovative Thinking – Video Examples

• Innovation – Audio Examples & Interviews

• Client Accolades

• Presentation Outlines

• Biography

• Introductions

• Press Photos

• Inexpensive Speaker Kit

• Fees

Social Media Video Examples

*These are very high quality videos and may take a minute or more to download and begin playing. The wait is worth the content.

	01		The Introduction
	02		The Definition
	03		The Tools
	04		Social Networks, Which To Choose
	05		Virtual Environments, Real Presence
	06		Gaming The System
	07		The Power Of Blogs
	08		SeesMic – Example
	09		Cold Stone Creamery – Example
	10		Will It Blend – Example
	11		Subway vs. Quizno’s – Example
	12		Customer Co-Production

Social Media Audio Examples

	01		KFNN – John Adam Show Interview – May 9, 2009
	02		Blog Talk Radio Interview
	03		Gabriel Wisdom Show Interview – May 20, 2009
	04		KFNN – John Adam Show – Keep Connecting – May 22, 2009
	05		Lon Speaks About Social Media
	06		Social Media Symposium – May 19, 2009
	07		KFBK – Interview – June 10, 2009
	08		New York Times Tech Talk – May 16, 2009
	09		KFNN – John Adam Show Keep Connecting – June 19, 2009
	10		WDUN Interview – June 10, 2009
	11		Mike Carruthers Interview – June 22, 2009
	12		WFTL Interview – June 23, 2009

Email Lon at: LonSafko@LonSafko.com

Book Accolades

"The social media phenomenon is still ramping up and this book provides useful and timely business advice."
Vint Cerf, Father Of The Internet

"Lon is a serial technologist who really understands social media and is also blessed with the gift of being a great communicator. His book deftly takes you from "Social Media 101" all the way to PhD status in a format that is easy to browse, informative and powerful."
Tom Asher
Director Consumer Relations North America
Levi Strauss & Co

“Lon Safko and The Social Media Bible address the key questions – Why should I take part in Social Media? How should I take part? How do I reap the greatest benefits? – while also providing the push to take the next step.”
Jeff Hagen
Director, Consumer Services
General MIlls

"Effectively harnessing the power of social media is a top priority in corporate America. “The Social Media Bible” with its informative and tactical approach, provides an easy-to-follow roadmap for how to do social media right."
Todd Simon
Senior Vice President
Omaha Steaks

"Social Media and Customer Care are rapidly coming together. This Second Edition is a must read for any professional who wants to stay on top of this rapidly changing topic. From the basics to long term Social Media strategy, this is the only resource book to have on your desk."
Scott Ross
Senior Vice President, Sales & Marketing
NCO Group

Public Seminars

Save The Small Business Tour
Las Vegas, NV
09/09/10

Save The Small Business Tour
Naples, FL
10/20/10

Save The Small Business Tour
Phoenix, AZ
08/12/10

EDM Series - Denver, CO
05/28/10

EDM Series - Detroit, MI
03/25/10

EDM Series - Orange County, CA
04/13/10

EDM Series - Pasadena, CA
04/14/10

EDM Strategy - Phoenix, AZ
02/11/10

EDM Big Picture - Phoenix, AZ
02/09/10

EDM Strategy - San Diego, CA
02/04/10

EDM Big Picture - Tucson, AZ
12/10/09

EDM Big Picture - San Diego, CA
12/01/09

EDM Big Picture - Phoenix, AZ
10/22/09

Lon's Posts

Lon Is Awarded Another Patent
Lon was awarded another patent for his concept of “Virtual Electronic Retailing” and “Three Dimensional Internet Advertising” by the Uuited States Patent and Trademark Office. [...]
Lon Is Appointed First Ambassador To SCORE
Lon was recently appointed as it’s first Ambassador to the government agency SCORE whose charter is Counselors To Americas Businesses. The Ambassador position is something [...]
Lon Safko Named To USA Today Advisory Panel
Lon Safko has been selected to join the CEO Panel of USA Today, Washington, D.C. FOR IMMEDIATE RELEASE June 12, 2009 – Based on Lon’s [...]
Lon Joins The Cast Of The John Adam Show
Lon is honored to become a member of the cast of The John Adam Show heard Fridays from 9:00 to 10:00 AM on KFNN Financial [...]
Lon Interviews CEO’s And Authors
Lon has created a series of podcasts for his new book “The Social Media Bible“, published by John Wiley & Sons; which can be found [...]
Lon Speaks At The Society Of American Archivists
Lon spoke to the Society of American Archivists at their 71st Annual Convention held in Chicago. Lon Safko had been chosen to represent the “American [...]
Lon Inducted Into The Lemelson Center For The Study Of Invention & Innovation
More than 30,000 corporate records, video tapes, newspaper articles, design drawings, & photograph have been archived into the Lemelson Center for the Study of Invention [...]
Lon’s 18 Inventions Added To The Smithsonian Institution
The Smithsonian Institution in Washington, D.C. has added eighteen of Lon Safko’s early inventions and over 30,000 corporate documents into its permanent collection. Read more…
Lon Opens Virtual Store In Virtual World
Paper Models Inc, announced today that it opened its first virtual store in a virtual world, selling its real world products in a virtual format [...]
Lon’s 14 Inventions Archived In The Computer History Museum
The Computer History Museum In Mountain View, CA has requested some of Lon’s other inventions and the SenSei System Software for its permanent collection. The [...]
Lon’s Patent Is Awarded
After five years and $30,000 in fees, Lon Safko was awarded a patent for his unique marketing concept, Paper Models, Inc. This concept, which has [...]
Lon Writes The Social Media Bible
The Social Media Bible published by John Wiley & Sons was released on May 4th. The book has been received with overwhlming enthusiasm. The Social [...]
Lon Has Been “Scoble-ized”!
That’s right, the famous Microsoft blogger, Robert Scoble has “Scobleized” Lon in his recently PodTech interview “The Killer Business”. Lon and Robert met to discuss [...]
Lon Publishes “Gratuitous Serendipity”
“Gratuitous Serendipity” (Non-Fiction), is an intriguing compilation of seven actual accounts of events in my life that both changed my life and changed the world [...]
Lon Publishes “Life Is But A Dream”
“Life Is But A Dream” (Fiction), is an intriguing compilation of insights learned during my life as I rowed down my stream on my first [...]
Lon Authors The Three C’s Of Innovative Thinking
Here is my recent article on the “Three C’s Of Innovative Thinking” written for InformIt.com and provided courtesy of Financial Times Prentice Hall. This article [...]
Lon’s Company Is Recognized By The Arizona Republic Newspaper
The Arizona Republic Newspaper Reports in the Business Section about The Smithsonian Institution in Washington, D.C. accepting 18 inventions and over 30,000 corporate documents into [...]
Lon Included With Darwain, Wyeth, & Edison
The Smithsonian Institution’s Winter 2006 “Prototype” Magazine, features insights into great innovators such as Darwin, Weyth, and Edison. Also featured next to theses astounding individuals [...]
Lon Safko Named to USA Today CEO Panel
Lon Safko has been selected to join the CEO Panel of USA Today, Washington, D.C. FOR IMMEDIATE RELEASE June 12, 2009 – Based on Lon’s [...]
Lon Is Guest On The John Adam Show
Lon was the guest on the John Adam Radio Talk Show discussing Lon’s process for “Innovative Thinking” and how to think more creatively. John Adam [...]
Lon Signs The Social Media Bible With Wiley & Sons
Lon signed an agreement with Wiley & Sons to write and publish the most comprehensive book in history on Social Media. Lon will be coauthoring [...]
Lon Is Interviewed For ‘Ask The Expert’
Lon was interviewed for the podcast series, “Ask The Expert” by Paul Schmidt of Five Star Speakers in Kansas City on the subject of Social [...]
Lon Speaks At 2nd Annual Entrepreneurship Conference
I was proud to speak at the 2nd Annual Entrepreneurship Conference held in Phoenix Arizona on November 8. The conference was amazing! Pat Sullivan (Act [...]
Lon’s Writing A Book On Social Media Using Social Media!
Wow! We’ve launched the survey site that is the first design step in the creation of The World’s First Book On Social Media Using Social [...]
Lon Speaks On Social Media
Social Media… Lon speaks in this 4 minute podcast about the importance of Social Media and the impact it will have on your business. Social [...]