(’C’ #1 – “Collection”)
As I stated in my earlier blog entry, there are 3-‘C’s in the Innovative Thinking process. Everyone can become an Innovative thinker if they only knew the actual process. It’s like riding a bike, playing the piano, playing sports, or any learned activity. You first learn how to do it, then you [...]
Posts Tagged ‘corporate marketing’
The Three ‘C’s Of Innovation - ‘C’ #1 – “Collection”
Best Practices To Improve Your eCommerce Conversion Rate
The power of five is something that was researched by the people at Future Now (Future Now - ROI, 2006). Future Now helps traditional companies increase the effectiveness of their sales force and their eCommerce conversion rates. Understanding the concept can be very rewarding and has great value. There are ten business metrics, or operating [...]
What Is A Trademark?
A trademark is a sign capable of distinguishing the goods or services produced or provided by one enterprise from those of other enterprises. Any distinctive words, letters, numerals, drawings,pictures, shapes, colors logotypes, labels or combinations used to distinguish goods or services may be considered a trademark. In some countries, advertising slogans [...]
eMarketing for the IT Professional
eMarketing Requirements for Search Engine Marketing - Printed with permission from Frank Fiore.
A little over a year and half ago, I wrote an article for InformIT entitled “Is Your IT Staff Giving You the Business”. Briefly, the article took the position that the online channel should be treated like any other marketing channel; it should [...]
How To Write A Successful Press Release
The Eight Things You Need To Know About…
How to write a successful Press Release is a question I get asked often. Like anything else, once you know the guidelines, it’s really easy to write an effective press release. You’ll find it has one of the highest R.O.I. of anything you can [...]
